Argentina chosen by Pioneer to present for the first time its new generation of multimedia equipment for cars

July 9, 2017

As a key market in the region, Pioneer decided to give Argentina the scoop and present its new generation of high-end audio and video equipment during the 8th International Motor Show beginning this weekend in Buenos Aires.

"Being a market of more than 40 million inhabitants demanding products of excellent quality and technology, Argentina is the best scenario to present these new receivers exclusively before their arrival in commercial establishments. Argentina, today more than ever, is a very important and valuable market for us, "said Tomoo Sawayama, Marketing Director Pioneer International Latin America, S.A.



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